SmartLeap Studio in the context of Commercial Administrative
At Smart Leap, we know that the Commercial Area is the growth engine of any organization. We specialize in optimizing processes like Proposal Development, Product Launches, Sales Management, Customer Loyalty, Market Strategy, and Commercial Analysis. We collaborate with commercial teams to accelerate results, align strategies with customer needs, and maximize market impact. Here’s how we’ve achieved it:
Strategic Definition: Value Proposition in an Agile Context
Challenge: The commercial team struggled to differentiate its offering in a competitive market, with unclear proposals that failed to resonate with clients.
Solution: We implemented an agile Value Proposition approach, rapidly iterating through collaborative workshops with the team and client testing. We defined a clear and differentiating message, refining it in short cycles based on direct feedback.
Result: A 45% increase in proposal acceptance by clients and a 30% reduction in time to close deals, thanks to a more aligned and attractive offer.
Product Launch: Product Discovery in an Agile Context
Challenge: The commercial area launched products without validating their viability, resulting in low sales and wasted resources due to misalignment with market needs.
Solution: We applied Product Discovery in an agile framework, conducting user interviews, prototyping solutions, and validating hypotheses in rapid iterations. This identified key features and prioritized development based on real data.
Result: A 60% increase in initial product adoption and a 50% reduction in costs from failed launches, achieving a more customer-centric approach.